As mentioned, alignment makes a big difference. Mine were rubbish as well so I adjusted them myself. I did it so that the top line of the light beam dropped just a bit down the road. There seems to be a distinct border line it creates with no light above that line. To do this I found a flat quiet road with bushes on both sides. Car parked stationary with the lights on and adjusted them both. The drivers side light I angled down such that the border line was dropping down to road level probably 100 metres up. The passenger side light I kept slightly higher, so that the line dropped just a little bit, and actually the light fizzles out before you could see where the line point would actually meet the road. They now light up a 100 metres or road on dip really well. Btw it passed the MOT a month ago so no issues there either. I've never been flashed by oncoming drivers. But you can see when you are behind people that the top of the light beam is just below the rear screen on the car infront no matter what the distance (unless the car is bouncing because of bumps), so it isnt dazzling people set like this.
It did take several readjustments to get it right. There isnt much turning of the screw needed to make it go from dipping down a bit to flat or potentially a tiny bit up. so have patience when doing it. A good location to make adjustments I think is helpful. You want a dark flat road with bushes or solid objects on either side of the road at least the height of a car. These help show where the beam border stops and is pointing to making adjusting them easy otherwise you wouldnt have a clue if it was in open fields. Its pretty easy to do you just need a torch or some form of light, and a screwdriver, and to know where the adjusters are each side.
The other issue is they just degrade over time. I had one go earlier in the year and had a philips replacement fitted by my local garage, I believe it was a like for like with the standard bulbs, no upgrade as such. It was so much better, so much so I replaced the other one with the same almost immediately. There is absolutely no need to have uprated bulbs above what I now have, but I can see why someone people might want them even brighter.